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Revolutionizing Feminine Care with Yanghee Paik of Rael

CEO of Rael

August 22, 2022

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Highlights

  • Yanghee shares her background and how she came to co-found Rael 3:40
  • How to find the right employees at the beginning of a startup 11:55
  • The evolution of Rael's packaging and branding 17:42
  • Yanghee shares the ins and outs of Rael's marketing strategy and how it has changed 20:28
  • Yanghee shares the challenges of getting male investors on in the early days of Rael 29:11
  • How to get your brand in front of big-box retailers 37:06
  • Rapid fire questions 42:59
  • What being an Entreprenista means to Yanghee 45:05

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