Santhi Ramesh is the CMO of The Hershey Company. A senior global marketing executive, Santhi’s career spans several years and across powerful brands such as Colgate-Palmolive, McCain Foods, and Walmart. She completed her Master of Business Administration degree at the Stephen M. Ross School of Business at the University of Michigan and graduated with a Bachelor’s degree in Engineering from the University of Madras. A staunch advocate for women, Santhi is also a proud member of Chief, an organization for women leaders.
Santhi joins us today to discuss what it takes to launch a global campaign to uplift women. She shares her background and explains how her father inspired her to have a career in marketing. She outlines her strategies for leading and championing a global team. Santhi also provides her insights on reaching out and marketing to women globally and describes why Hershey’s “Her for She” campaign is close to her heart.
“It’s all about creating a sisterhood. We need to be in it together and support each other. We can all rise together.” - Santhi Ramesh
If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!
If you’re looking to take your business to the next level:
Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!
Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.
Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!
Introducing… Startups in Stilettos Podcast
Have you recently started a business? Are you considering taking the leap to start? Do you find yourself alone and overwhelmed in the whirlwind of early challenges in your entreprenista journey?
Then our newest podcast – brought to you by the Entreprenista Network – is for you.
The Startups in Stilettos Podcast helps you learn what it takes to grow your startup from your peers in the startup world and those who are in your shoes… or your stilettos, if you will. Each week, you’ll hear from startup founders from the Entreprenista League who are in the trenches and building their businesses from the ground up.
Learn more about the Startups in Stilettos Podcast by visiting www.entreprenista.com/startupsinstilettos/ and subscribe wherever you get your podcasts..
Startups in Stilettos launches on March 8, 2022 – on International Women’s Day. We can’t wait to share everything we have in store with you.
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Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
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Hosts
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer is a serial entrepreneur, angel investor, author, and community builder with a passion for creating brands and platforms that empower women to lead, grow, and thrive.
In 2012, she co-founded Socialfly, a leading social-first digital and influencer marketing agency. Over the course of a decade, she helped scale the business into an award-winning agency working with Fortune 500 brands and emerging startups, building a powerhouse team and culture along the way. In 2024, Socialfly was acquired.
In 2018, Courtney launched the Entreprenista Podcast to spotlight the stories of inspiring women founders. That passion evolved into Entreprenista Media in 2021, a media platform and community supporting women entrepreneurs at every stage of growth. She now co-leads the continued expansion of The Entreprenista League, a membership-driven community and ecosystem for founders.
As an angel investor, Courtney supports female-led and mission-driven startups aligned with her vision for a more inclusive and equitable business landscape.
She is the co-author of Like, Love, Follow: The Entreprenista’s Guide to Using Social Media to Grow Your Business (2015), a strategic guide for leveraging social platforms to drive business success.
Her work and ventures have been featured in Bloomberg, Forbes, Inc., Entrepreneur, and The New York Times. She is committed to championing visionary founders and helping build the next generation of impactful, community-driven businesses.
Get featured on our podcast as an Entreprenista League member
Interested in being a podcast guest? We’re accepting applications from Entreprenista League members who want to share their stories.
Join 2,000+ supportive, ambitious founders in the
Highlights
- Santhi’s role after business school and the key lessons she learned while working at Walmart
- Key lessons she learned while working at Walmart
- The 20-Foot Rule and the power of packaging
- Situational leadership and her thought process on championing a global team
- Her advice on collaborating on projects virtually
- Creative problem-solving skills and brainstorming techniques for success
- The “Her for She” campaign and what it’s like to launch a global movement
- Santhi’s tactics for reaching out and marketing to women globally
- Why the “Her for She” Campaign is important to Santhi
- Santhi’s efforts in uplifting women
- The importance of loving what you do and Santhi’s advice on balancing work and life
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