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“You're going to actually become more successful if you're a great listener. And so I think that's probably skill number one. That is a very important skill. That was one of the first things that I learned.”
In this episode of the Entreprenista Podcast, Stephanie sits down with luxury interior designer and Krista Home founder Krista Watterworth to unpack her incredible journey from HGTV host to building one of Florida’s most highly valued interior design firms. Krista shares how she transformed her passion for design into an 18-year business empire, the mindset shift from creative to CEO, and the systems she built that ultimately led to her company’s acquisition by Vesta.
From learning entrepreneurship on the fly to mastering the luxury client experience, Krista reveals the obsession, discipline, and preparation required to succeed at the highest level. She opens up about navigating the acquisition process with her husband, aligning with the right buyers, and what life and leadership look like after the sale. Along the way, she shares candid advice on networking, mentorship, scaling a service-based business, using AI tools like ChatGPT, and balancing entrepreneurship with motherhood.
What We Talked About:
The Journey to Luxury Design Success [1:21]
Building a Service-Based Business [6:33]
Navigating the Acquisition Process [12:52]
Post-Acquisition Reflections and Growth [19:54]
Can’t Live Without Business Tools [22:14]
Connect with Krista:
@krista.alterman on Instagram
Krista Watterworth Alterman on LinkedIn
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“You're going to actually become more successful if you're a great listener. And so I think that's probably skill number one. That is a very important skill. That was one of the first things that I learned.”
In this episode of the Entreprenista Podcast, Stephanie sits down with luxury interior designer and Krista Home founder Krista Watterworth to unpack her incredible journey from HGTV host to building one of Florida’s most highly valued interior design firms. Krista shares how she transformed her passion for design into an 18-year business empire, the mindset shift from creative to CEO, and the systems she built that ultimately led to her company’s acquisition by Vesta.
From learning entrepreneurship on the fly to mastering the luxury client experience, Krista reveals the obsession, discipline, and preparation required to succeed at the highest level. She opens up about navigating the acquisition process with her husband, aligning with the right buyers, and what life and leadership look like after the sale. Along the way, she shares candid advice on networking, mentorship, scaling a service-based business, using AI tools like ChatGPT, and balancing entrepreneurship with motherhood.
What We Talked About:
The Journey to Luxury Design Success [1:21]
Building a Service-Based Business [6:33]
Navigating the Acquisition Process [12:52]
Post-Acquisition Reflections and Growth [19:54]
Can’t Live Without Business Tools [22:14]
Connect with Krista:
@krista.alterman on Instagram
Krista Watterworth Alterman on LinkedIn
Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
Apple Podcasts | TuneIn | Spotify | iHeart Radio
Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.
Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
Apple Podcasts | TuneIn | Spotify | iHeart Radio
Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.
Guests
Krista Watterworth Alterman
Hosts
Stephanie Cartin
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
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