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“if I didn't have all of those experiences that I had growing up…I would never be able to do the work that I do now had I not had this really crazy, unique combination of experiences throughout my lifetime.”
In this episode, we sit down with Brielle Cotterman, personal brand expert, publicist, and founder of the Influential Leader Agency. Brielle shares her powerful journey from growing up on a rural farm in Indiana to becoming a trusted advisor helping founders amplify their voice, grow their businesses, and build iconic personal brands through strategic visibility.
Brielle opens up about the pivotal moments that shaped her career—including a deeply personal experience that led her to reclaim her own story and dedicate her work to helping others do the same. She explains why visibility alone isn’t enough, how founders can develop meaningful thought leadership, and why storytelling is the foundation of any powerful personal brand.
What We Talked About:
Early Life of Brielle [3:08]
Life Unraveling [11:38]
Stepping Forward [19:13]
What is PR? [26:22]
Business Zone of Genius [36:05]
Connect with Brielle:
@briellecotterman on Instagram - DM her ‘podcast’ to get the personal brand audit
Brielle Cotterman on LinkedIn
Resources Mentioned:
Want to learn more about joining us at Founders Weekend or joining the Entreprenista League? Schedule a call with the Entreprenista team hereJoin our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!
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Guests
Brielle Cotterman
Hosts
Stephanie Cartin
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
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